Advertorial Guidelines

Smart Healthy Women Magazine is a resource providing real strategies, how-tos and tips to women all over the world. We serve over thousands of women from all walks of life and provide ideas, strategies and assistance in diverse areas of interest including fitness, health, relationships, family, career, diet and business.

From time to time Smart Healthy Women Magazine (SHW Mag) may consent to publish advertorials/sponsored content on the SHW Mag website under the following terms and conditions:

SHW Mag reserves the right to maintain the editorial style of our publications and in so doing all advertorials must adhere to our design requirements for advertorials. By adhering to these requirements, the process for the potential approval of your advertorial will be expedited. If you have questions regarding the content accepted by SHW Mag, please contact us. SHW Mag further reserves the right to alter or edit our Advertorial Requirements Guidelines at any time. In addition, we reserve the right to refuse any advertorial from any business or individual.

  • Requests from third parties to link our content to outside sources must be relevant to the content and will be charged at a rate of USD$70 per link if approved.
  • The maximum dimensions for any advertorial copy are the live area defined as follows:
    • Headlines must be contained on a single line
    • Body copy should be in the 750 word range and should blend with the style and formatting of the magazine. (Word counts are approximate, you may be required to cut or add content as requested by SHW Mag.)
    • All contact information must be included in the bio area appearing at the bottom of the advertorial and limited to 150 words.
    • A single photo is permitted. QR codes are prohibited.
    • All copy submitted is subject to approval and/or editing by SHW Mag for editorial style, spacing and grammar.
  • Advertorial pictures should be a part of the advertorial, meet minimum size requirements and complement the advertorial size.
  • Advertorial images should be lifestyle in nature rather than product images.
  • Ads within advertorials are not permitted.
  • Layouts, including typefaces, should blend with the style and formatting of SHW Mag but not mimic standard templates. This includes, but is not limited to, font sizes and styles, layout, leading, style, color and illustration styles.
  • Advertorials should include one headline 18-point type or above.
  • Advertorials may be required, on a case-by-case basis, to include a black key line surrounding the edge of the advertorial, at the live area or as otherwise specified.
  • Smart Healthy Women will add ADVERTORIAL at the top of each advertorial with text size dependent on advertorial design.
  • No folio treatment will be given on advertorial copy.
  • All advertorials considered must be products and messages in line with SHW Mag's mission of empowering women.
  • Advertorial content should be written in the style of an article that discusses the benefits to be experienced by the consumer of the product/service (as opposed to the features of the product/service) and ideally will include real-life scenarios or case studies to demonstrate effectiveness.
  • In cases where product or service relates to a benefit to one's health or results such as weight loss, etc., then a disclaimer must be included that is acceptable to the FDA, TGA and other health authorities. For example – Each piece of advertorial should have the words ‘This article is a paid advertorial. The information presented is for educational and informational purposes only and is not intended to be substituted as medical or healthcare advice or for professional advice and services from a qualified healthcare professional. Smart Healthy Women Magazine is not engaged in providing healthcare or other professional advice and does not make any representations, warranties or assurances as to the currency or completeness of the information and shall not be liable in any manner, for any outcome resulting from your reliance of any information, including advice/recommendations, provided or in any way connected to this advertorial.'
  • Advertorial space will be offered on a limited basis for a fee per advertorial.
  • Advertorial fees apply to any articles accepted as part of these advertorial guidelines. The fee for each advertorial accepted will be USD$400. This fee may be adjusted from time to time at SHW Mag's discretion. A major benefit of having advertorial articles featured on Smart Healthy Women Magazine is that the article exists in perpetuity and will be consistently returned in search engine results over time, not just for the week that it is published.
  • Regarding images:
    • Advertiser must be the copyright holder of any image provided with copy.
    • Advertiser must have written release for images including people.
    • Images must specifically relate to the advertorial message or product.
    • Featured images should ideally be horizontal?orientation with dimensions of 950px wide by 630px high.
    • Images should be able to be reasonably cropped as necessary if not matching above sizing.
  • Links in advertorials should be classified as sponsored links as recommended by Google.
  • Links shall be approved by SHW Mag and must be relevant to the advertorial topic.
  • All meta data (title, description, keywords and tags) are subject to review and inclusion at the discretion of SHW Mag.
  • All Advertorials are subject to review and approval by Smart Healthy Women prior to publication.
  • By advertising with SHW Mag, you agree you are not a part of the website or an employee of SHW Mag.
  • Advertorial submissions will exist on the site in perpetuity unless advertiser requests removal, or if the advertorial content becomes redundant.
  • You agree to indemnify SHW Mag and hold it harmless from and against all claims, damages, losses and expenses, including court costs and reasonable fees and expenses of solicitors, expert witnesses, and other professionals, arising out of or resulting from any action by a third party against SHW Mag that is based on any claim that any Advertorial infringes a copyright or other proprietary right or violates a trade secret.
  • The laws of the State of New South Wales in the Commonwealth of Australia (other than the provisions thereof relating to conflicts of laws) will govern this Advertorial Requirement Agreement.

By submission of your advertorial, you agree that you have read this Agreement and agree to be bound by it, and you also agree that the foregoing accurately reflects our agreement with respect to the subject matter hereof.

Interested? Head on over to our Advertising Enquiry Form and we'll be in touch when we receive your enquiry.